I previously had a position in AWI some months ago and managed to lose some money on the trade, despite having identified a good opportunity before most others in the market. In my last post, I noted how AWI (which was previously an LIC called MEF) was transformed into a financial services business. The initial story was InvestSmart was bought (for a song) as a managed fund distribution platform and a stake in van Eyk Research was also purchased. Coupling the two together would be the seedling of an Australian business to one day rival businesses such as the UK Best Invest and Hargreaves Lansdown. And after meeting with management a few times, I concluded I really liked the idea, management and the (then) cheap valuation.
Amazing how things can change.
Subsequently, a new CEO was inserted on a monster salary and the company also went on an acquisition frenzy. This not only added unnecessary cost, but very quickly, the initial strategy seemed to be blurred as new acquisitions were made on bigger multiples. It's really hard to buy businesses quickly and try and glue them together, and the businesses they bought appeared disparate to the initial vision for the business. Without going into it, van Eyk clearly has lots of problems. Buying Intelligent Investor for over 6 times earnings was probably paying twice what it is worth, especially in the context they had already launched a managed funds business and therefore people in their database that were agreeable to a managed fund product had probably already invested with them (now Forager).
After pondering this trade, I conclude my reasons for buying were pretty solid and pretty much within my investment style. The mistake made was to hold as the leopard begun to change its spots and holding on for the 'concept', not value. That style of investing is for others, and not me.
For me, it has become increasingly easy to decide whether to make stock decisions based not on how cool the story sounds, but simply whether it fits my value investing style. This approach saves a lot of work, imposes a good discipline, and oh - makes more money.
Kristian
Disclosure: no position in AWI